T7L_7 steps to writing life goals

7 steps to write kickass and life-changing Life Goals

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We’re reaching the end of the year; a time where people typically reflect on the year gone by, what went well, what didn’t go so well and where they can get better next year. From here, people often set goals/resolutions, but research by the University of Scranton has found that 92% of people who set New Year’s resolutions never achieve them. It seems that inevitably, despite people’s best intentions, we are destined to fail. But it doesn’t have to be this way, and in this week’s T7L, we are looking at 7 steps how to write goals so kick-ass that they will change your life forever.

Before we get into the steps, we want to ‘start with why’. Why do we want to set goals. Goal setting is a process that not only helps us to get better results but also helps us to feel motivated and take responsibility for our actions. It makes us accountable for our own mistakes and failures instead of putting the burden on society, culture, or the people that surround us. Goals are set by top-level sportspeople, successful executives, and achievers in all disciplines. Setting goals provides you with both long-term and short-term motivation. It concentrates your learning and assists you in organising your time and resources so that you may get the most out of your life. Many people don’t know how to write goals properly, so this post will guide you all the way…

Step 1: Reflect on what you truly want

Step 1 is the hardest part; it requires the most thought in in the process and it requires you to reflect on what you truly want out of life.

Go to a calm quiet place, get a coffee and outline the areas of growth that will enable you to create a happy life and envision your best potential self.

So, what are your real ambitions in life? What are the most important goals you want to achieve in your life? What would you regret not doing if you suddenly realised you only had a limited amount of time left on this planet? You can brainstorm further by asking yourself questions like “What do I want out of life?”, “I want to be…”, “”What kind of family life do I imagine?”, “I want to learn…”, “What are my career aspirations?, “I want to give…”. Just chuck all these down on paper and keep on going, no refinement needed at this stage.

As you are writing these high level goals, consider these points:

  • “Are they achievable?”
  • “Does the goal come with an alternative?”
  • “Do I want to do what’s necessary to accomplish it?”
  • “Is the goal compatible with my values?”

Make sure throughout all of this process that you are writing all of these down. I would recommend Evernote so that you can capture and regularly review.

Struggling to get started? These are some key areas to stoke you imagination and ambitions…

  • Career – What level in your profession do you want to attain, or what do you want to accomplish?
  • Financial – How much do you want to make and when do you want to make it? How much do you want to have saved? Do you want to clear all you debt? Do you want to grow your investments? Do you want to retire early?
  • Health – Do you have any fitness objectives in mind, or do you want to live a long and healthy life? Do you want to improve your body composition? What steps will you take to accomplish this?
  • Relationships and Family – Do you want to find a partner? Are you already in a relationship and want to be a parent? If so, how are you going to be a good parent? How do you want to be seen by a partner or by members of your extended family? Are you spending enough time or are you neglecting your immediate family (and friends)?
  • Education and Personal Growth – Is there anything in particular you want to learn? What knowledge and abilities will you need to fulfil your other objectives?
  • Mindset – Is there anything in your attitude that’s holding you back? Is there anything about the way you act that bothers you? (If this is the case, create a goal to modify your behaviour or solve the situation.)
  • Charity – Do you want to make the world a better place? If so, how?

Step 2: Refine down to key areas and turn them into workable goals

Once you have you brainstormed list of areas you want to grow, improve and achieve. It is now time to craft them into workable goals.

Now you need to take each goal and apply them through the following filters…

  • Make each aim a positive affirmation – Positively express your objectives – “Don’t make this stupid error” is a far better objective than “Execute this technique properly.”
  • Be specific — Set specific targets, including dates, times, and amounts, so you can track your progress. If you do this, you will know exactly when you have accomplished your goal and will be ecstatic to have done so.
  • Establish priorities — If you have multiple objectives, assign each one a priority. This prevents you from becoming overwhelmed by having too many goals and allows you to focus on the most important ones.
  • Write goals down – This helps them to become more concrete and powerful.
  • Keep operational goals minimal — Make sure your low-level objectives are small and attainable.
  • When a goal is too big, it may appear like you aren’t making any progress toward it.
  • It’s easier to reward yourself if you keep your goals simple and progressive.
  • Establish performance goals rather than outcome goals – You should make an effort to create goals over which you have the most control. It’s demoralising to fail to meet a personal goal due to circumstances beyond your control (Like Covid for example!). If you build your goals on personal performance, you’ll be able to maintain control over their accomplishment and derive joy from them.
  • Set attainable goals – It’s critical to set attainable goals. People can establish unreasonable goals for you (for example, employers, parents, the media, or society). They will frequently do so without regard for your own objectives and ambitions.

Step 3: Validate your goals and make sure you are setting yourself up for success

Now is the time to take a step back and truly validate these goals. You want to set yourself up for success, so now is the time to rule out any completely unrealistic goals. It’s time to pass your goals through these filters…

  1. Make it Actionable. When writing your goal, use a verb. Make sure you’re clear and detailed about what you’re going to do. Anyone should be able to read your goal and figure out what you’re going to do. Specific goals make it evident to all parties involved and leave no space for interpretation.
  2. Establish Timing. Always set a start and end date when defining goals, and be realistic about what you can do in a given time frame. Time-bound goals are essential as they provide a sense of urgency. If you can’t do this then goal is destined for failure.
  3. Clearly Define Success. Establish specific success criteria for your priority so you know what success looks like. You need a “definition of done” for each goal. Again, if this is not clear, then the goal will remain a dream.
  4. Check – Are they realistic? When setting your goals and working toward them, try to keep things in perspective. Are they realistic? According to research, the best goals are tough yet attainable.

Step 4: Prioritisation of goals

In step 2 you will have established priorities. You have limited time, so now is the time to strategically focus on your top priorities. You need to focus on the top handful of goals that you have prioritised in your list.

Based on my experience and the experience of others, you should only develop three to four goals at a time. This allows for the most success because, with the exception of of a lack of effort and drive, most people achieve all 3-4. I’ve seen people set five to ten goals, and they’re lucky if they accomplish a third of them. If you set more than ten goals, your chances of achieving any of them are slim. Because we already have a short attention span, it stands to reason that the more we try to spread ourselves across several tasks, the less likely we are to achieve any of them.

So cut them down (while keeping track of the other goals in a backlog to refer back to) and then highlight the big 4. These are the goals that you are going to absolutely crush this year. Are you ready?

Step 5: Break down your goals to manageable actions and set rewards

For me this is the fun and most enjoyable bit. This is where you turn those hugely exciting and life-changing goals into an achievable roadmap.

Take this time now to envisage the path from where you are now to where you want to go. Map the journey and write down all the steps that you need to take to get there. Go granular. The more you break it down into smaller achievable steps, the better. A long list of small and easily achievable steps will demonstrate regular progress to you, will keep you motivated and will give you the opportunity to celebrate your wins. Quite simply, if you don’t take relentless step-by-step actions to achieve them, they will remain forever out of reach.

For extra accountability, consider sharing your goals with someone you trust. Someone who will react positively to your goals and will support you on your journey. Not only do they help us generate ideas, but they are social resources that we can reach out to for support along the way. Also by making your goals public it will give you an extra layer of accountability, as we become ‘answerable’ to more than one person.

To break the goal down into actions, ask yourself, what are the steps you will need to take to accomplish to achieve the goal? When will you need to do them in order to hit your due date? Who will be involved in helping? These action steps will help you with time management and allow you to carve out the time and effort needed to achieve your goal. You MUST get clear on the steps you’ll need to take to make those goals a reality. This may require you to do some research or talk with someone who has already experienced those accomplishments. In addition, you need to make sure that each micro-action has a due date to ensure that you are on track to hit the goal in the desired timeframe, and to keep you accountable when it comes to monitoring progress. These items will become a check-list. They are a tangible way of checking how you are progressing towards reaching your goal destinations.

Step 6: EXECUTE!

We’re 6 steps into the 7 step process now and you have yet to do the work specifically on your goals, but as Abraham Lincoln once said “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.”

Once your goals are written down and broken down into small actions, the real work begins—now you actually have to execute to achieve the goal. If you’ve followed the steps above, you’ve set yourself up for success by thinking and planning effectively. This will help you maximize your chances of success now that you’re ready to move into doing the work. Attack the actions with vigour and enthusiasm and don’t let set backs hold you back. Enjoy the rewards that you have promised yourself as part of step 5, and enjoy the process, growth and lessons learned as you progress.

As you are working through your goals and facing challenges, stay strong and stay focused. Go back to step 1 and remember why you are doing this. You will need to make sacrifices to achieve these goals, but continually remind yourself of this quote, “If you aren’t willing to sacrifice to get what you want, then what you want becomes the sacrifice”.

Step 7: Review progress and celebrate successes

Regularly check in on your progress throughout the process. Block out an hour every month to run through all your goals. What have you achieved that month? Are you on-track or off-track? If you are off-track, then why? Are there further actions needed to get you back on track? If so, identify what they are and add them to your action list.

Take time to celebrate and reward yourself each time you cross an action or a goal off your list. Rewarding yourself when you succeed is an important aspect of achieving more success in your life. Not only does it provide you a sense of accomplishment and acknowledgment, but the simple, pleasurable act of recognising your achievements also tells your subconscious mind, “I’m making progress and every time I achieve something, I get to do something fun. Let’s work harder so we can have more enjoyment”. Don’t mistake by considering that celebrating your accomplishments is an act of selfishness or a waste of time. It truly helps you stay motivated by reinforcing the desire in your subconscious mind to work harder for you.

Be ready to fail along the way…but don’t let it stop you. Resilience is the ability to persevere in spite of setbacks, and obstacles are inevitable in some form or another. So as well as accepting this inevitability first up, resilience is a useful skill to develop throughout your journey. How do you plan to overcome obstacles? Can you brainstorm some alternative pathways? Feed lessons you have learned back into the process of setting your next goals. Remember too that your goals will change as time goes on. Adjust them regularly to reflect growth in your knowledge and experience, and if goals do not hold any attraction any longer, consider letting them go.

Stay strong and stay focused on the outcomes. Again. “If you aren’t willing to sacrifice to get what you want, then what you want becomes the sacrifice”. Good luck and enjoy the ride.

To recap…

Step 1: Reflect on what you truly want
Step 2: Refine these wants down to key areas and turn them into workable goals
Step 3: Validate your goals and make sure you are setting yourself up for success
Step 4: Prioritise your goals
Step 5: Break down your goals to manageable actions and set rewards
Step 6: EXECUTE!
Step 7: Review progress and celebrate successes

This article was written by George Brunel from The Daily One Percent, follow him on Twitter at @1_percent_daily

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T7L_7 Best Low Effort Passive Income sources

7 of the best low effort passive income sources in the UK 2022

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With remote work becoming the norm, interest rates and inflation shooting up, it has never been a better time or even a more important time to be generating Passive Income. While in many cases the phrase “passive income” is a bit of a misnomer (as a lot of effort can be needed to kick off the passive income generation) there are a few genuinely low effort passive income sources. In this week’s T7L, we are looking at some of the low effort best passive income sources that our readers in the UK can take full advantage of.

Low Effort Passive Income Source #1: Invitation Codes

Invitation Codes is a passive income source really requiring minimal upfront effort but with a huge upside based on your own personal reach. Quite simply

Invitation Codes let’s others use your referral codes that you would have inevitably already had created when you shop online (For example, check out The 7 Lists’ page here). The application let’s you neatly organise all your referral codes on your Invitation profile. People searching for deals will be able to discover your posts and you will then earn the referral rewards as per the agreement you have in place with the company providing the referral programme.

It really can be as simple as setting it and forgetting it, however as is often the case with passive income sources, if you put in a bit of extra time then you will achieve far greater benefits. So spend a bit of time promoting your page via your social channels and other ways of reaching your network and you will see even greater growth of your income.

Low Effort Passive Income Source #2: Cashback Websites and Apps

An old classic but a proven source of income that requires little effort other than signing up is are cashback websites and apps. It pays you for doing what you would have always done anyway through your shopping so sign up and get earning.

In the UK, the big two cashback websites are TopCashback and Quidco. Here you can get cashback when shopping online at hundreds of different retailers ranging from Health & Beauty, Clothing, Betting, insurance, travel, and hire cars. Almost everything you can think of, so if you are planning on doing some online shopping then check out TopCashback and Quidco first check if they are doing any cashback deals with the retailer. Even better, install their chrome extensions which automatically tell you if they are doing a deal.

Also in recent years, most banks are doing cashback deals, so log into your bank’s app to see which cashback deals are on offer as this is quite simply free money back to you

Low Effort Passive Income Source #3: Create NFT’s

Non-Fungible Tokens (aka NFT’s) are huge business right now. The hype couldn’t be any greater. NFTs come in many forms but one huge area that has taken off like a rocket is in the sales of Digital Art. While the sales stealing the headlines are of the likes of Beeple’s “Everydays” (which sold for a staggering $69 million) and the CryptoPunk series (of which #7523 sold for $11.8 million) there is a huge long tail market for any digital artist to sell and buy digital art at a low entry price (Check out some of our favourite low-cost artists here). While many are investing in them as an asset to grow capital gains, the barrier to entry for new artists has never been lower.

The main marketplaces for selling digital art are the likes of Opensea, Crypto.com and Rarible. However to upload art directly to these marketplaces usually results in a high cost to uplad to the Blockchain through some extortionate Ethereum gas fees. However, the recently launched S!NG (pronounced sing), has built a platform around simply letting users upload files to their servers and time-stamp those uploads on the Ethereum blockchain and then onto platforms like Rarible and Opensea without any gas fees. It’s a dead-simple mechanic with an ambitious framing, ensuring that artists maintain credit for their work as they create it.

S!NG not only allows you to upload pictures and videos to sell, but also audio, code and text. If you are an aspiring creative with digital material to sell. The S!NG is a brilliant and cost effective entry point. The iOS app itself is pretty straightforward. After uploading a piece of media, be it a photo, video, audio or text file, users can tack on additional files, make note of additional collaborators or add notes before submitting it and christening the work on the blockchain. The file itself is private with a hash hosted on the blockchain while the encrypted files are stored on S!NG’s AWS servers, so creators don’t need to worry about their early ideas being served up to a public audience.

How do I creat the actual artwork you say? Well this where you need to get creative, but there are plenty of free and open source software programs you can use to create your artwork. For images our favourite program is GIMP, which remains the best free Photoshop alternative, and for creating GIFs and short animated videos our favourite is Plotagraph.

As far as passive income goes, you obviously get paid when your art sells, but the real kicker is that you can set a percentage royalty that you get paid whenever your art resells. It pays to get creative and get on the blockchain!

Blockchain startup S!NG wants creators to lean on NFTs to protect their intellectual property | TechCrunch

Low Effort Passive Income Source #4: Create a Blog

Hardly low effort, but undeniably an asset that once you are up and running you can stack up multiple passive income sources like Affiliate Marketing and Automated Advertising like Google Adsense to turn it into a passive income powerhouse. Writing a blog remains one of the most reward passive income sources that you can create (there’s that “create” word again – in case you hadn’t noticed, creativity and passive income really go hand-in-hand).

Where to get started though? The very first step in the process is to create a blog and launch it out into cyberspace. To get started, you need to kick off my selecting an area you want to write about. Ideally you want to go for something that ticks the Three P’s, find something that you are Passionate about, that has an effective Purpose and that is Profitable (is it something that others will find interesting).

Once you know what you will write about, then it is time to choose a blog name. Typically, this name will be directly related to your topic or your name. It should be simple yet descriptive. It also needs to have an available domain. The best blog domains are one to three words. If possible, you want a top-level domain (TLD) that’s either .com, .org, .net, or .co.uk. Once you settle on a blog name and find an available domain, you’re ready to get your blog up and running. To do so, you’ll need a website hosting company to host your blog on the internet. You’ll also need a content management system (CMS), like WordPress, to help you populate your website in an attractive and user-friendly way. Finally it is time to design and customize your blog. Armed with a blog host and website builder, it’s time to customize the look and feel of your website. You can either customize an existing template/theme or pay for a custom website developer to do it for you.

Or you can do it yourself. There are soem brilliant guides on YouTube to show you how to do it. This is my personal favourite from Hogan Chua…

The time is now at hand to publish your first blog post. We recommend starting with a “pillar post.” This is a long, meaty blog post — several thousand words — that will serve as a piece of foundational SEO copy for your blog.

Once you are up and running and have a good bedrock of content, and have created some social channels to help funnel readers to your platform, it’s time to kick things up a gear and ramp up your affiliate links and advertising to take your passive income to the next level.

First up, Affiliate Marketing. Affiliate marketing works on the basis that when you recommend a product or service to your audience through an affiliate link, and someone uses it, you receive a small commission at no extra cost to the user. Commissions are usually a small percentage of the overall cost of the product or service, and so this passive income idea works best when a high number of people are clicking through the link.

To create affiliate links, you will need to sign up to affiliate networks such as AWIN, which has lots of different companies listed on their network. Or, you can sign up to be an affiliate of individual businesses. Usually if you Google a company name followed by ‘affiliate program’ afterwards, you will be able to find out how to sign up.
Again, if you have a website, blog, YouTube channel or social media page, affiliate marketing is a great way to monetise these channels and generate passive income.

A second popular and easy way to make passive income from your blog is from ad revenue. There are several ad networks that you can sign up to, in order to place ads on your blog or YouTube channel.

Some networks require you to have a certain amount of traffic before accepting you onto their programs, but if you are focused on building your traffic to your channels, you will most likely reach these limits before long. Popular ad networks include MediaVine, Ezoic and Google Adsense.

Ad revenue can vary wildly depending on the time of year, the niche that your channel operates in, and the number of ads you allow on your channel.

This is really scraping the surface, there are huge opportunities to grow your passive income through your blog, but if you start by building a blog with great content and leverage affiliat marketing and ad revenue, you’ll be off to a flying start.

Low Effort Passive Income Source #5: Investing, interest, capital growth and dividends on Investments

Investing* is without a doubt one of the best ways to increase your wealth passively over the long term. Essentially, when you invest, it usually means that your money is making more money! This is important as this is an entirely passive income stream that can run alongside your other income streams without any upfront work involved (other than to make that initial money in the first place of course!)

You can start investing from as little as £1 with a trusted provider such as Wealthify. Investing regularly over the long term is a great way to invest, and when you invest in a Stocks & Shares ISA, the returns on your investments are tax-free.

Use my referral code for a cash bonus £25 when you sign up and invest with Wealthify (sign up bonus will be attributed once investments reach £500).

Investing in the stock market and equities is a time-proven way to invest capital although as with any investment, there is no-such thing as a completely risk-free investment. One area of investing that has encountered huge growth in recent years is Cryptocurrency. It’s totally up to you to decide whether you should invest in crypto. Here are a few things you should consider before investing in cryptocurrencies:

  • Evidence suggests that cryptocurrency has a low correlation with other tradable financial assets, hence it may provide diversification benefits.
  • The underlying blockchain technology is improving with thousands of research papers being published every year.
  • The cryptocurrency ecosystem (cryptocurrency projects, start-ups, investors, etc.) is maturing everyday. More interest is being shown by institutional investors, MNCs, and regulators.
  • With reference to historical figures, this area is under rapid growth.

Cryptocurrency is an emerging new asset class that you could consider to add into your portfolio. If you are new to the crypto world, then you are safest signing up to a well established and mainstream crypto market like Coinbase or Crypto.com.

Sign up to Crypto.com using this link to get $25 when you sign up, and/or sign up to Coinbase using this link and get £7.50 in free Bitcoin.

*Capital at risk

Low Effort Passive Income Source #6: Print On Demand

Another source of passive income that heavily relies on your creative skills is Printo On Demand. Print on demand works on the basis that you create a design, upload it to a printing service website such as Printify, select your printers, and then upload the item to an online marketplace such as Etsy or Shopify.

You can create print on demand products for almost every item you can think of- from tshirts, to socks, to mugs and cards and more. When your customer purchases a product, the order automatically goes directly to your nominated printers, and they deal with the packing and delivery of the product. It’s that simple, you create the design and let others do the hard work for you

Low Effort Passive Income Source #7: Dropshipping

Dropshipping remains one of the msot popular and profitable sources of Passive Income.

Dropshipping is when a store doesn’t keep any stock they are selling. When the store sells a product it gets it from another supplier and gets them to deliver it straight to the customer. This means the store doesn’t touch the product at all.

The biggest difference between dropshipping and a normal retail store is that no product is held by you which can be a plus when it comes to self-assessment. Dropshipping is a really easy business to start from home as it requires very little upfront capital. You can start quickly and build it as and when you can. Because you are not holding any stock yourself, your overheads are very small.

There are some brilliant guides to starting your dropshipping business on YouTube. We’d recommend this guide from Shopify…

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T7L_7 Most Underrated NFT Artists Right Now

7 of the most underrated NFT Artists right now

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The world of NFT’s is absolutely flying right now. Between the metaverse and NFT there is no area with greater buzz and hype and the amount of new NFT Art that is being produced is growing exponentially. NFT’s are becoming a genuine asset class and collectors are on the look out for the next bargain with maximum growth potential. With this kind of volume there are plenty of talents that are getting lost in the noise. So today on T7L we are scouring the NFT marketplaces for some of the most underrated NFT artists out there right now. Check out our list and bag yourself a bargain…

Underrated NFT Artist #1: HarshitDave

HarshitDave is an Indian-based artist creating still images. His trademark is his series of “The Window”. The artist describes this striking series as “Everybody has a little bit of the sun and moon in them. Everybody has a little bit of man, woman, and animal in them. Darks and lights in them. Everyone is part of a connected cosmic system. Earth and sea, wind and fire, with some salt and dust swimming in them. We have a universe within our minds that mimics the universe outside. Like fingerprints on us, we all see things differently too. None of us are just black or white. We always have a different vantage point for all things. No one. No one is always right or never wrong. Everybody has good and bad forces working with them, against them, and within them. And, this is what this collection is about. There’s always a world out there that you see differently from others through THE WINDOW of your mind. These are figments. window panes. Short stories – put together into atmospheric manipulations.”

HarshitDave is selling NFT’s on Opensea and currently selling at around 0.1 ETH

Underrated NFT Artist #2: SussexNFT

SussexNFT is a UK-based Artist from the Southern English area of Sussex. The artist has taken a passion for their local stunning scenary and turned then into animated videos utilising a flourescent CyberPunk style. This includes landmarks around Brighton (including the Amex Stadium for fans of the Premier League or Brighton and Hove Albion FC looking for an NFT of their sporting passion), the Seven Sisters cliffs (including Beachy Head), the South Downs and many of the local stunning beaches.

SussexNFT is selling NFT’s on Rarible and currently selling at low-cost (under 0.05 ETH)

Underrated NFT Artist #3: PolarEyesNation’s Cryptocranes

Made by a husband-wife duo, PolarEyesNation, the Crypto Cranes are each uniquely hand-folded from clear plastic and photographed under polarized light — revealing their spectacular display of color with very minimal to no post-processing in the final image. To the naked eye, they are completely transparent. Across Asian cultures, cranes have been a symbol of life, peace, and longevity. According to Japanese legend, anyone who folds a thousand cranes will be granted a wish by the gods. The fabled bird is believed to live 1000 years — each folded crane representing a year of its life.

PolarEyesNation is selling its CryptoCranes NFT’s on Opensea and currently selling at a floor price of 0.05 ETH

Underrated NFT Artist #4: Mad Scientist

Mad Scientist is a prolific and talented artist with over 600 pieces of art on sale at Rarible, all of which at great value and some on sale for less than 0.01 ETH. Mad Scientist works hard to support the NFT Community, with a portion of every sale I make is given back to the NFT Community. Mad Scientist also been known to send out Gifts to those that purchase frequently! Great art and great value. Don’t sleep on this!

Mad Scientist is selling NFT’s on Rarible and currently selling at low-cost from 0.85 ETH to 0.003 ETH

Underrated NFT Artist #5: ilhamsyukrihasibuan

ilhamsyukrihasibuan is an Indonesian based graphic designer producing some vibrant colourful designs inspired by Indonesian culture. Expect bold colours and warming images to brighten up your NFT portfolio. ilhamsyukrihasibuan has a wide range of designs for sale, all of which are great value and are sure to appreciate in value.

ilhamsyukrihasibuan is selling on Opensea and currently selling from as low as 0.01 ETH

Underrated NFT Artist #6: Cyber Hornets Community Club

Cyber Hornets is a project with 8,888 unique NFT artpieces based around the centrepiece CyberHornet design. The Cyber Hornet art pieces are designed from scratch and randomly generated from over 340 unique traits. Owning a comic book style Cyber Hornet not only grants membership to join the growing The Cyber Hornets Colony Club (CHCC) Colony, but ownership of a Hornet grants access to the benefits and fun of Hornet Lore for all those seeking that Hornet Life. Story, Art, and Community first. Great art, Great Community and, with some pieces available for less that 0.01 ETH, great value too!

CyberHornets are available on Opensea and currently selling some pieces lower than 0.01 ETH

Underrated NFT Artist #7: Peter Ants

Peter Ants is an up and coming artist producing a series around the the Peter Ant design. Still relatively new on the scene, there have been a number of sales already, but the growth potential is huge. With a floor price of just 0.003 ETH on the Peter Ants Opensea page, it is a great way to get into the NFT market.

Peter Ants is selling art on Opensea with a very low floor price of just 0.003 ETH

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best prebiotic soda and functional drinks uk

7 best Prebiotic Soda and Functional Drinks right now!

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The growth in popularity of “functional beverages” in the UK and worldwide have been nothing short of stratospheric in recent years. Whether it is prebiotic soda, meal replacement drinks, energy drinks or CBD-infused drinks, there is huge variety of options out there for the healthy minded individual to ensure optimised health for those with busy lives on the go who are ready to kick the ass out of the week!

This week T7L is looking at some of the best prebiotic sodas and functional drinks in general that are available in the UK currently (For those not sure, a “functional drink” is a non-alcoholic drink which benefits specific bodily functions in addition to providing general nutritional benefits).

Here’s our Top 7 that we are loving right now…

Poppi (Prebiotic Soda)

Poppi Best Prebiotic Soda UK

Poppi has been nothing short of a revolution in the States. A great tasting, low sugar fizzy drink with the considerable gut health benefits of Apple Cider Vinegar? Sign me up! Poppi’s unique differentiator is that is has one tablespoon of apple cider vinegar in every can, outlining why it is considered as a prebiotic soda.

Prebiotics are fibers that feed the natural probiotics in your digestive system, which in turn boosts the body’s natural immunity. This benefits skin complexion, lowers cholesterol, stabilises blood sugar, boosts energy and promote a healthy metabolism. In short it is a nutritional powerhouse. And it tastes great; while the prospect of drinking apple cider vinegar would be an unappetising prospect, the makers have done an amzing job in masking the Apple Cider Vinegar with fresh and delicious flavours. These include Orange, Strawberry Lemon, Ginger Lime, Raspberry Rose, Grapefruit and Watermelon.

The downside; they ain’t cheap, and while they taste great and make you feel even better, they could grow into an expensive habit. Nonetheless, they made me feel so good afterwards I would highly recommend them. You can decide for yourself, they are on sale in the UK here at UBuy.

Remedy Raw Kombucha Prebiotic Soda

Another type of sparkling prebiotic (arguably a prebiotic soda) that has got some huge hype in recent years is Kombucha. However not all Kombucha’s are made equal, and top of the list for us at The 7 Lists is Remedy.

Remedy Raw Kombucha is full of live cultures, organic acids and antioxidants. Remedy is an elixir brewed fresh daily in small batches the traditional way, where cultures are added to room temperature water, fermented for 7-10 days, and vigorously carbonated through a secondary fermentation process. Remedy comes in Plain, Ginger, Hibiscus Ginger, Rose Hibiscus and Strawberry Mint flavours amongst others.

It’s a one-of-a-kind cocktail of live and active cultures and it tastes delicious! It promotes a healthy digestive system and is certified raw, vegan and gluten free. This delicious, fermented tea is a yummy treat that you can drink any time of day, whether you’re looking to increase energy, boost the immune system or just relax.

You can get Remedy in bulk and at great value from Amazon.

Sneak Energy

functional drink sneak

Away from Prebiotic Soda drinks, one other big area of growth for Functional Drinks is in the Energy Drinks space. Popularised by gamers, Sneak is leading the way in energy drinks with a far healthier approach compared to the big names in the market.

Sneak delivers a smooth, long-lasting energy boost without the crash. Its natural formula includes vitamins, minerals and essential amino acids including L-Tyrosine to heighten your alertness. Available in powder form or cans, Sneak’s secret ingredients give you long lasting focus with zero sugar and 12 calories per serving

Sneak delivers a natural, clean energy buzz with 40 super-effective servings. Each serving contains 150mg of caffeine from a secret blend of natural ingredients, including guarana, combined with amino acids and vitamins to increase reaction time and concentration, and delivering a powerful burst of hydration thanks to its electrolyte mix.

Sneak is available in many places including Amazon.

Four Sigmatic Mushroom Coffee with Lion’s Mane

The brain-sharpening effects of Sneak also push it closer to the Nootropic category, and another Functional Drink that also utilises natural Nootripc qualities is Four Sigmatic Mushroom Coffee with Lion’s Mane.

For centuries Scandinavian healers have turned to natural mushroom elixirs to support digestion and boost overall health. Four Sigmatic Mushroom Coffee blends roasted coffee with chaga mushrooms and lion’s mane, which together create a powerful formula for increasing focus and concentration.

Mushroom Coffee is the worlds first coffee blend featuring two unique medicinal mushrooms. The combination of chaga mushrooms and lion’s mane, coffee beans and organic prebiotic fiber creates a synergy that delivers a boost for busy minds. Nootropic benefits are the result of using Chaga mushroom which powers up the central nervous system to give you an initial energy lift. Lion’s Mane mushroom which helps promote healthy brain function and mood support by improving communication between nerve cells in the brain.

You can get hold of Four Sigmatic’s Mushroom Coffee with Lion’s Mane at Amazon, along with several other of their coffee products.

Bulk Aftermath

Recovery drinks for post-workout recharging are another growing area in the functional drinks space. There are a raft of options out there but in terms of value and quality, in the UK you will be hard pushed to find a better option than Bulk’s Aftermath Recovery drink.

Aftermath is a superior post-workout recovery drink designed to help build muscle and aid muscle recovery. It contains 40g of whey protein isolate and all the essential post-workout nutrients (amino acids, glutamine peptides, Creapure creatine monohydrate, HMB and rapid-digestion carbohydrates) to optimize muscle protein synthesis, lean muscle mass and strength. Every batch of Aftermath has been validated by an independent third party laboratory for banned substances and impurities so you can supplement with it safe in the knowledge of the quality that you are consuming.

Aftermath is available on the Bulk Website (and if you sign up through this link you get a 35% discount – please note that this is a referral link, so T7L will receive a small payment for any sign-ups)

BeNu Meal Replacement

Meal Replacements are about as functional as drinks get. Healthy meal replacement shakes are a great way to cut your food intake and contribute to weight loss, whilst ensuring that you are on top of your required daily nutrient intake, but it can be tricky finding the ones that will actually make a big difference. Until recently, the undisputed leader in this space has been Huel, but since launching in July 2021, MyProtein’s new BeNu product has made a huge splash and is a firm favourite at T7L.

With each serving providing 34g of protein, fibre, 33g of carbohydrate and omega-3 and omega-6 fats in just 400 calories – BeNu has it all and fits into a balanced diet. It’s an easy and convenient way to make sure you’re fuelling your body correctly when time for breakfast and lunch is limited. And, packed with inulin and Wellmune – a yeast beta glucan – to support digestion and immunity.

BeNu is available on the MyProtein Website (and if you sign up through this link you get 3 months of free next day deliveries – please note that this is a referral link, so T7L will receive a small payment for any sign-ups)

Trip CBD Infused Drinks

Last up on the list is our favourite CBD Drink. These days CBD is everywhere, CBD (also known as cannabidiol) is a molecule from the cannabis or hemp plant similar to ones naturally produced in our bodies. These are responsible for keeping the body in balance – or to use the technical term – homeostasis. In other words, it can balance the body and mind, regulating everything from anxiety and mood. It can also boost concentration, reduce inflammation, and aid sleep through relaxation.

Trip has been flying off the shelves recently, and for good reason. Going live in 2019, Trip was created when the co-founder’s husband underwent knee surgery just before their wedding. CBD was attributed to a miraculous recover for him in time for the wedding, and this was the inspiration behind making a CBD product that fits into people’s everyday lives. Intended to balance functionality with flavour, the range uses no added sugar, is vegan-friendly, gluten-free, low calorie, and is enhanced with adaptogens to support immunity, focus and stress-relief.

It’s delicious, refreshing and whether it is placebo effect or not, it has defintely had a great effect on quality of sleep.

Trip is available to buy in bulk on Amazon.

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T7L_positivity_primer_3_video

T7L Presents… Positivity Primer Volume 3

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The 7 Lists is delighted to present the next volume of Positivity Primer.

Positivity Primer is a monthly selection of chilled beats and inspirational quotes from the cream of of the world of business, sport, management and entertainment.

Volume 3 features quotes from Terry Crews, Ryan Holiday, Robin Sharma, Lori Harder, Kevin Smith, Jocko Willink, Tim Ferris, Casey Neistat, Lebron James, Idris Elba and Simon Sinek and beats from the likes of AJMW, Sugoisounds, Birocratic & Brock Berrigan…

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T7L_Influence

7 THINGS I LEARNT FROM READING INFLUENCE

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This week’s 7 List is looking at 7 things I learnt from the book Influence by Robert Cialdini. Considered by many as a masterpiece of psychological study, particularly in the fields of Marketing, Negotiation, Sales and Leadership, it is a book that continually surprises and delights on every page. Regularly cited as essential reading by the likes of Charlie Munger, James Altucher and Tim Ferriss, it breaks down the psychological principles that underpin influential methods both consciously and subconsciously.

Here are my 7 biggest takeaways from the book…

1 – THE SIX KEY PRINCIPLES OF INFLUENCE

If you take one thing away from this article, it is to memorise and instill in your memory the 6 key levers of influence. Whenever you are approaching a situation where you need to exert a degree of influence on another party, be it a sales pitch, a negotiation or any other typical situation where you need to influence someone, always consider Cialdini’s 6 principles. These principles are Consistency and Commitment, Reciprocation, Social proof, Authority, Liking, and Scarcity. By recognising and using one or any of these principles will greatly increase your probability of success in any negotiation.

2 – CONSISTENCY & COMMITMENT

People like to be consistent with the things they have previously said or done. In the words of Cialdini, “It is, quite simply, our nearly obsessive desire to be (and to appear) consistent with what we have already done.” Inconsistency is an undesirable personality trait, yet a high degree of consistency is normally associated with personal and intellectual strength. The associated bias is commitment. When we make a commitment to something, we like to remain consistent. As humans, we don’t like changing our mind.

Consistency is activated in situations by gaining small initial commitments that can be made, effectively a “foot in the door” approach.

Throughout Influence, Cialdini shares notable studies and real life examples, and in this case in one study, researchers found (rather unsurprisingly) that very few people would be willing to erect an unsightly wooden board on their front lawn to support a Drive Safely campaign in their neighbourhood. However in a similar neighbourhood close by, four times as many homeowners indicated that they would be willing to erect this unsightly billboard. Why? Because ten days previously, they had agreed to place a small postcard in the front window of their homes that signaled their support for a Drive Safely campaign. That small card was the initial commitment that led to a 400% increase in a much bigger but still consistent change. Get your foot in the door with a small request or sale, and it greatly increases the likelihood of gaining what you are really looking for.

Commitment and consistency are also highly visible when people do things like making a public statement about something like a stock price or a committing to a political statement. Once that public statement is made, the tendency is for the person who made the statement to ignore or deny dis-confirming evidence. The best antidote to this bias is arguably an outlook often described as : “Strong opinions, weakly held.” To adopt this antidote a person should do enough research so their opinions are strongly believed, but be open to new dis-confirming evidence (weakly held).

When seeking to influence using the consistency principle, the influencer needs to look for voluntary, active, and public commitments and ideally gets those commitments in writing.

If you are committed to something, no matter how small, and you accept the engagement, you’re way more likely to stick to that path further down the line. This happens even if the commitment itself gets bigger and even if, to some degree, it’s not exactly what you would normally do in the first place.

In the book, Cialdini suggests that we check in on our emotional and physical state whenever confronted with the possibility of making bad choices or at least ones that don’t resemble our real values. A sense of internal discomfort is the main cue in those scenarios, but if you take action quickly, it should be enough for stopping your approval-seeking behaviours.

3 – RECIPROCITY

Reciprocity is a “social norm of responding to a positive action with another positive action”; we tend to be nicer to those that are nice to us, and at times we even feel obliged to respond in turn when someone behaves kindly with us. If a friend invites you to their party, there’s an obligation for you to invite them to a future party you are hosting. If a colleague does you a favour, then you owe that colleague a favour. And in the context of a social obligation people are more likely to say yes to those who they owe.

One of the fields in which the reciprocity principles gets used the most is certainly the commercial one. I’ll give something to you, so you might feel that “internal discomfort” that spurs you to reciprocate and buy what I’d eventually try to sell you later on anyway.

Another variant of the reciprocity principle involves asking for a substantial favour, one that can’t usually be fulfilled, and then proceeding with a minor request represented by what we really wanted to ask in the first place. In this scenario, the second favour has a significantly higher chance of being satisfied, since it looks comparatively smaller to the original reqiuest. Furthermore, it would seem like in the second option we’re kind of looking for a compromise, making sacrifices for the greater good. This is why some stores show you the most expensive stuff first. They want you to get accustomed to higher prices, so a smaller cost requires little in the way of thought and resistance.

A good example of reciprocation in the business environment, beyond selling to customers, lies in internal business culture. When a company looks after it’s staff, when it pays them well, values them, trusts them and empowers them, it can provide a significant competitive advantage. A cultural ‘flywheel‘ develops.

“Corporate culture becomes self-reinforcing after a point.” Warren Buffett“Cultures seem to perpetuate themselves, good and bad” Shad Rowe

The company rewards the staff, the staff go the extra mile for customers, the customers reciprocate.

One eye opening study in the book discusses waiters providing a small gift, like a mint, when the bill is provided at the end of a meal. If a mint is provided, a small increase in the value of tips was noted (3%). If the gift is doubled and two mints are provided, tips don’t double. They quadruple—a 14% increase in tips. But the killer insight was the fact that if the waiter provides one mint, starts to walk away from the table, but pauses, turns back and says, “For you nice people, here’s an extra mint,” tips go through the roof. A 23% increase, influenced not by what was given, but how it was given.

So the key to using the Principle of Reciprocity is to be the first to give and to ensure that what you give is personalised and unexpected.

4 – SOCIAL PROOF

When people are uncertain, they will look to the actions and behaviours of others to determine their own. The measure through which we decide whether something is right or not is by finding out what others think is right or not.

That’s why testimonials and positive customer feedbacks have the same effect on us: we know others went through what we went or would like to go through, so it’s way easier to make a decision. And the bigger the number of people that likes an idea, the more optimal the idea itself looks. That’s why those Amazon reviews are all so important.

A memorable example used by Cialdini, is the reuse of towels in hotels. Hotels commonly leave a small card in bathrooms that attempt to persuade guests to reuse their towels. Hotels tend to do this by drawing a guest’s attention to the benefits that reuse can have on environmental protection. This leads to around 35% compliance, however it was noted that about 75% of people who check into a hotel for four nights or longer will reuse their towels at some point during their stay. So the hotel used this case of mass social consensus and added that information on the cards saying that 75% of guests reused their towels at some time during their stay. When this was done, towel reuse grew by a further 26%.

Rather than relying on our own ability to persuade others, we can point to what many others are already doing, especially many similar others.

5 – AUTHORITY

The principle of Authority sets out that people follow the lead of credible, knowledgeable experts.

Authority can be typified by symbols such as Titles (an example cited by Cialdini being Doctors, i.e. if a Doctor gives an order, nurses deactivate their critical thinking most of the time, following his lead almost as an automatic response. Clothes (for example, we obey those in uniform because we are hard-wired to believe they are authority figures without confirming their authenticity, or well-dressed people because they convey high-status and power) or Material Possessions (such as high value status symbols such as luxury cars, jewelry and cutting edge tech – they signal status, and those who possess them are often treated preferably).

From an influencer’s perspective, it’s important to signal to others what makes you a credible, knowledgeable authority before you make your influence attempt. One example involved a group of real estate agents was able to increase both the number of property appraisals and the number of subsequent contracts that they wrote by arranging for reception staff who answered customer enquiries to first mention their colleagues’ credentials and expertise. The impact of this led to a 20% rise in the number of appointments and a 15% increase in the number of signed contracts.

From the perspective of being influenced, to avoid this trap, always be wary of the authority’s legitimacy.

6 – SCARCITY

A personal favourite from the book, due to its sheer power. The principle of scarcity is simply that people want more of those things they can have less of.

This outlines why you commonly see sales terms such as “Limited Edition!”, “Only 500 in print!”, “When it’s gone, it’s gone!” (This is also known as “scarcity marketing”).

A classic example is when BA announced the end of the Concorde service, sales the very next day ramped up to unseen levels. The demand went through the roof, yet nothing had changed about the Concorde itself. It had become a scarce resource. And consequently a significantly more desirable resource.

From a psychological perspective, as humans, we may have a level of desire for certain items, and we end up desiring whatever it is that is scarce even more than we usually would. This is amplified further when we experience scarcity after abundance. An example, being of a parent that grants a privilege to his kid. Once that privilege is gone, the kid will claim it as something that he already acquired, reacting in an uncontrollable manner should the concession be neglected. Even deeper at a psychological level, beyond scarcity after abundance is that we tend to completely shut off our rationality when something, beside being scarce after the abundance phase, is craved by other human beings. If we have to compete with others to get what we want, our desire to get it goes through the roof. Social pressure and competition is what today spurs indecisive individuals to hurry up and buy stuff.

So when it comes to effectively persuading others using the Scarcity Principle, it’s not enough simply to tell people about the benefits they’ll gain if they choose your products and services. You’ll also need to point out what is unique about your proposition and what they stand to lose if they fail to consider your proposal.

7 – LIKING

People prefer to say yes to those that they like. There are three key factors in defining what makes a person likeable. We like people who are similar to us, we like people who pay us compliments, and we like people who cooperate with us towards mutual goals.

Another factor, at the shallowest level, is that good-looking people are more likely to get a preferential treatment. Studies suggest that good-looking people, just because of their appearance, are also more prone to receive further positive attributes, such as talent, charm, honesty and intelligence.

While you may not be able to do anything about your looks, for this principle, be sure to look for areas of similarity that you share with others and genuine compliments you can give before you get down to business.

So read the book – it truly is worth every penny. Influence can be bought on Amazon here.

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T7L_The Maging of Thinking Big

7 THINGS I LEARNT FROM READING THE MAGIC OF THINKING BIG (CLOSER TO 55 THINGS!)

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Okay, so a bit of a cheat this week, but having read the classic The Magic of Thinking Big in April, there was just way too much for me to condense into 7 things. So instead here’s a dump of the very many nuggets of wisdom that I took away from this absolute classic in self-help and positivity. Despite being 60 years old this year, the book has aged incredibly well (not everywhere, but certainly 95% of it still holds true) and is packed with some timeless pieces of advice. If you are feeling like you are stagnating or not making the progress in life that you should be, this book is a timely kick up the ass to take action and kick your life to the next level.

So without further ado, these are the key things that I took away from David J. Schwartz’s timeless manifesto to grabbing life by the horns and taking positive action…

  1. To reach the top, study and observe the behaviour of successful execs
  2. Watch how successful people make decisions and approach problems
  3. Believe in yourself, believe you will be a success in everything that you do, believe that you will achieve the most positive outcome- thinking success conditions your mind to achieve successful outcomes. Believe big. 
  4. The more successful the individual, the less likely he/she is to make excuses 
  5. Be glad for your health and don’t complain about your health if you have health issues
  6. Be positive, enthusiastic and inspire others
  7. Knowledge is power when you use it constructively
  8. Luck counts for nothing and never make excuses about how unlucky you are. Hard work is everything 
  9. Fear holds people back, it prevents people from getting what they truly want 
  10. All confidence is acquired and developed. No one is born with confidence 
  11. Be a front seater. Make eye contact. Walk 25% faster. Speak up.
  12. When people ask you how you are, say you’re good (NEVER complain).
  13. Describe people in positive terms. Be complimentary to others. Promise victory and positive imagery when asking people to do things. 
  14. Look at things not as they are, but what they can be. Add visualisation to everything. Visualise and articulate what be done in the future.
  15. Ask yourself, “What can I do to make myself more valuable today”
  16. When you feel like arguing over something, ask yourself, “is it really important?” if not, leave it
  17. Develop an interest in all aspects of the business that you work in
  18. Each day before you start work, consider “How can I do things better today”
  19. Encourage others to talk, “tell me about your experience with…”, “what do you think should be done about…”, “what do you think is the key point”
  20. Always write down your ideas
  21. Believe it can be done. With unwavering belief, incredible things can be achieved
  22. Don’t let tradition paralyze you, always be open to new ideas
  23. Associate with people who can provide new ideas
  24. Practice uplifting self-praise, give yourself pep talks
  25. Remind yourself of your enthusiasm and drive
  26. Don’t let small thinking people hold you back, jealous people want to see you stumble. Don’t give them that satisfaction.
  27. Leverage and get advice from successful people
  28. Avoid gossip, and if discussing people, stay positive and complimentary about them
  29. Enthusiasm is key, it is infectious. be enthusiastic and you will enthuse others.
  30. When you meet someone, dig deeper, learn about them, what they do, their family, their ambitions and plans
  31. To get enthusiasm about anything, dig into it deeper
  32. People will do more for you when you make them feel important. Make someone feel important and he will care about you. When he cares about you, he will do more for you.
  33. Add value to people by visualising them at their best. 
  34. When you help others feel important, you help yourself feel important too
  35. Practice appreciation – Make it a rule to let others know you appreciate their efforts. Practice appreciation with honest, personalised compliments
  36. Don’t hog glory, invest it instead – Recognise every one that has contributed to the success
  37. Ask yourself every day, what can I do today to make my partner and family happy
  38. Put service first, and the money always follows 
  39. Always give people more than they expect to get 
  40. Ask the question “how can I give more than is expected of me?”
  41. Success depends on the support of other people 
  42. Remember names
  43. Be a comfortable person, there should be no strain to being with you
  44. Don’t be egotistical
  45. Identify and get rid of the “scratchy” elements of your personality
  46. Sincerely attempt to get rid of any grievances you have or have had with people. Get your house in order
  47. Practice conversation generosity, let them talk. Conversation generosity is the quickest, simplest and most effective way to win over a friend.
  48. Take action, be a doer. The biggest way to combat any fear is action.
  49. Refuse to be beaten by any problem, believe that there is a way to achieve it. If you are still struggling, back up and take a fresh look 
  50. Have the courage to be your own constructive critic. Seek out your faults and weaknesses and correct them 
  51. The most important qualification for a business leader is the sheer desire to get ahead 
  52. Energy increases, multiplies when you set a desired goal and resolve to work towards that goal 
  53. The individual with a goal and purpose will advance far beyond others without. As you press forward to success, set goals; deadlines, target dates, self imposed quotas. You will accomplish only what you plan to accomplish 
  54. Commit this question to memory and use it to evaluate everything you do: “will this help to take me where I want to go?” If the answer is no, back off; if yes, press ahead..
  55. The 4 principles of leadership: trade minds with the people you want to influence (put yourself in others shoes); think: what is the human way to handle this?; think progress, believe in progress, push for progress; Take time out to confer with yourself and develop your supreme thinking power

The Magic of Thinking Big can be bought on Amazon here.

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T7L_positivity_primer_2_video

T7L Presents… Positivity Primer Volume 2

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The 7 Lists is delighted to present the next volume of Positivity Primer.

Positivity Primer is a monthly selection of chilled beats and inspirational quotes from the cream of of the world of business, sport, management and entertainment.

Volume 2 features quotes from Warren Buffett, Tim Ferriss, Robin Sharma, Michelle Obama, Jocko Willink, Ray Dalio & Casey Neistat and beats from the likes of Aso & Middle School, Sugoisounds, Philanthrope & Amonos…

Found this interesting or useful and looking for more of the same? Follow @the7lists on Twitter, Like us on Facebook or sign up to the newsletter below to get the latest 7 Lists goodness delivered straight to you!

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T7L_48 Laws of Power

7 THINGS I LEARNT FROM READING THE 48 LAWS OF POWER

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This week’s 7 List is looking at 7 things I learnt from the book The 48 Laws of Power by Robert Greene. Beloved by politicians, sports coaches and gangsta rappers alike; it is a deep and intensive manuscript into the factors that help explain how those in power made it there, and how they stay there. While those who read the book may not be out for world domination, there are still hundreds of incredibly useful and actionable takeaways that can be taken from Greene’s work. Here are 7 that stood out for me…

1 – LAW ONE: NEVER OUTSHINE THE MASTER

Gaining power and success is a long term game, never rush it and certainly don’t make enemies at the top level. Always make those above you feel comfortably superior and be careful not to inspire insecurity in them. While you may want their job, you don’t want them to know how badly you want it or they will block your efforts. Make your masters appear more brilliantly than they are and you will eventually attain the heights of power.

2 – LAW FOUR: ALWAYS SAY LESS THAN NECESSARY

The more you say, the more “common” you appear and the less in control you truly are. In the historical examples that Greene provides in the book, powerful people impress and intimidate by saying less. Listen more and talk less; the more you say, the more likely you are to say something foolish.

3 – LAW TEN: INFECTION; AVOID THE UNHAPPY AND UNLUCKY

Avoid negative people at all costs; in the words of Robert Greene, “you can die from someone else’s misery”. Emotional states are as infectious as diseases, so associate with the happy and fortunate instead. As motivational speaker Jim Rohn once said…

“You are the average of the five people you spend the most time with.”

4 – LAW SIXTEEN: USE ABSENCE TO INCREASE RESPECT AND HONOUR

One I found particularly interesting, “the more you are seen and heard from, the more common you appear”. If you are temporarily withdrawn from an established group, it will make you more talked about and even more admired. Learn when to leave and create value through scarcity.

5 – LAW TWENTY EIGHT: ENTER ACTION WITH BOLDNESS

If you unsure of a course of action, do not attempt it. Your doubts and hesitations will infect your execution. Timidity is dangerous: better to enter with boldness. Any mistakes you commit through audacity are easily corrected with more audacity. Everyone admires the bold; no one honours the timid. Tackle problems with confidence and drive.

6 – LAW TWENTY NINE: PLAN ALL THE WAY TO THE END

The ending is everything. Plan all the way to it, taking into account all the possible consequences, obstacles and twists of fortune that might reverse your hard work and give the glory to others. By planning to the end you will not be overwhelmed by circumstances and you will know when to stop. Gently guide fortune and help determine the future by thinking far ahead.

7 – LAW FORTY ONE: AVOID STEPPING INTO A GREAT MAN’S SHOES

What happens first always appears better and more original than what comes after. So if you succeed a great man or have a famous parent, you will have to accomplish double their achievements to outshine them. Avoid this scenario where possible, it is a poisoned chalice (Think David Moyes succeeding Sir Alex Ferguson at Manchester United for a sporting analogy!). Do not get lost in their shadow or stuck in a past not of your making, establish your own name and identity by changing course. In the words of Greene, “Slay the overbearing father, disparage his legacy and gain power by shining in your own way.”

The 48 Laws of Power can be bought on Amazon here and the shortened concise version can be bought here.

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